Communicating to Build Trust
Become a credible force for facts and evidence in this four-week online course designed to empower researchers not to shy away from public communication, but to confidently step up to make a meaningful impact with their work.
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Designed to Help Researchers Build Trust
With credibility under attack and distrust and politicization running rampant, today’s researchers must learn how to navigate this landscape to become a credible force for facts and evidence. AcademyHealth's newest course, Communicating to Build Trust, was designed to meet this need, empowering researchers not to shy away from public communication, but to confidently step up to make a meaningful impact with their work.
More than ever, we need researchers who can communicate facts and evidence in a way that builds trust. It is not enough to send evidence into the world and hope it finds a useful home. Today’s researchers must learn how to navigate a landscape characterized by misinformation, mistrust, and frequent attacks on science and evidence.
Course Timeline
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MondayAugust 11, 2025Registration Opens
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FridayOctober 17, 2025Registration Closes
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ThursdayOctober 23, 2025Enrollees Receive Log In Information to Access the Learning Platform
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Thursday - Week 1October 30, 2025 (2-3:30 p.m. ET)Live Interactive Call with Facilitation
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Thursday - Week 2November 6, 2025 (2-3:30 p.m. ET)Live Interactive Call with Facilitation
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Thursday - Week 3November 13, 2025 (2-3:30 p.m. ET)Live Interactive Call with Facilitation
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Thursday - Week 4November 20, 2025 (2-3:30 p.m. ET)Live Interactive Call with Facilitation
Cancellation Policy: All cancellations must be received in writing or via email by Tuesday, September 30 in order to receive a refund, less a $100 processing fee. Registration fees for cancelled registrants may not be applied to future AcademyHealth meetings.
Having trouble registering? Email registrations@academyhealth.org for assistance.
- Member: $999
- Non-Member: $1350
Testimonials
"This course was instrumental to shifting the way I think about sharing my science to the non-science community. We are not taught how to effectively share our science to non-academic audiences and this provides an excellent introduction to shifting the way we can spread our message to wider audiences and create change based upon our own work."
- Course Participant
"I learned immediately useful tips, tailored to health systems researchers, for combating misinformation and improving data visualization. Communicating with the press feels much less daunting and abstract."
- Course Participant
"This course was incredibly helpful and provided me a toolkit for communication that was manageable and effective. I have never had training in this area before and I think it will make a meaningful difference in my ability to disseminate research findings and work with decision-makers."
- Course Participant
"This course was excellent. It's exactly what's missing in research today: Without translation and dissemination to lay audiences and policymakers, research dies in the journal. This course encouraged me to keep on keeping on with this kind of work!"
- Course Participant
Featured Speakers
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Lauren Adams, M.A.
Lauren Adams, M.A., is senior director of communications and marketing at AcademyHealth, where she oversees strategic communications. Read Bio
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Kristin Rosengren
Kristin Rosengren is Chief Strategy Officer, and co-director of the AcademyHealth Translation and Dissemination Institute. Read Bio
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Aaron E. Carroll, M.D., M.S.
Dr. Aaron E. Carroll is President & CEO of AcademyHealth. Read Bio
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Dan Gorenstein
Dan Gorenstein is the Founder and Executive Producer of Tradeoffs, a health policy podcast that explores our confusing, costly, and often counter-intuitive health care system. Read Bio
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Zenneia McLendon
Zenneia McLendon is an expert in digital communication with over 15 years’ experience leading organizations’ digital strategies, including website, social media management, and online engagement. Read Bio
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Jonathan Schwabish
Jonathan Schwabish is an economist who helps people communicate their data in meaningful ways. Considered a leader in the data visualization field, he has written extensively on how to best visualize data and how to communicate social science research in more accessible ways. Read Bio
Learning Objectives
Address Misinformation
Identify and overcome misinformation by building trust and connecting with audiences.
Leverage Social Media
Learn how to use social media platforms to develop an engaged audience seeking evidence-based information and credible research.
Improve Data Viz Skills
Create effective graphs, charts, and infographics that increase understanding among target audiences.
Build Media Relationships
Effectively develop and utilize media relations to become a trusted and reliable source of scientific information.
Led by communications experts and professionals, the Communicating to Build Trust course offers a blend of self-paced and live, interactive, virtual learning including:
- Instructional videos
- Four 90-minute live classes (virtual)
- Small-group facilitated peer-to-peer learning
- Communications resources with customizable templates
- Live instruction from communications experts
- Direct feedback from experts on exercises
- Interactive learning platform with discussion boards for asynchronous conversations
Ideal for Researchers Wanting to Increase Their Impact
This course is ideal for researchers who:
- Wish to better understand and influence the dynamics of public trust in science and evidence
- Desire to increase the use of evidence in decision-making at every level
- Work on complex issues and are developing a sense to subject matter expertise
- Would like to create materials that can be used in real-world situations