This toolkit makes it easy for supporters to help expand the reach of AcademyHealth’s Giving Tuesday campaign. Use these sample messages to encourage donations and highlight the organization’s impact in advancing health services research.

Purpose

This toolkit makes it easy for supporters to help expand the reach of AcademyHealth’s Giving Tuesday campaign. Use these sample messages to encourage donations and highlight the organization’s impact in advancing health services research

  • Sample Email Outreach
  • Sample Newsletter Blurb
  • Sample Social Media Posts
  • Suggested Guidelines for Supporters

1. Sample Email Outreach

Subject Line Ideas:

  • Join me in standing up for evidence and data this Giving Tuesday!
  • Support evidence that improves health care — donate today!

Email Body Template:

Hi [First Name],

Every American has felt the strain of a health care system that doesn’t always work the way it should, but change is possible. This Giving Tuesday, I’m supporting AcademyHealth, the national, nonpartisan voice advancing health services research. They turn evidence into action to make health care smarter, fairer, and more effective for everyone — and their impact is real. 

With misinformation and rising health costs threatening progress, AcademyHealth’s work has never been more urgent. Studies show that there is strength in numbers, so this Giving Tuesday, AcademyHealth is inviting everyone to support their efforts to improve health care for all. Please consider making a donation to support their work. Your gift will provide the flexible funding required for them to continue to:

  • Defend vital health research that shapes the future of health care at the federal level
  • Protect public access to critical health data to enable smarter health care decisions
  • Amplify health services research in national news and policy discussions


Every gift counts, no matter the size. Please consider supporting AcademyHealth as they work to ensure that evidence continues to guide better health care for all.

Donate Today →

Thank you,
[Your Name]

2. Sample Newsletter Blurb

Headline: Champion Evidence. Change Lives.

Body:
AcademyHealth is inviting you to power a stronger, healthier future for all as a Champion for Evidence this Giving Tuesday! Your donation supports independent advocacy, protects public data, and amplifies the voice of health services research.

Every gift helps AcademyHealth continue its work defending research, elevating evidence, and advancing health care for all.

Donate Now → 

  • $250: Champion of Evidence
  • $100: Defender of Data
  • $50: Supporter of Science

3. Sample Social Media Posts

Twitter/X / Threads:

  1. This #GivingTuesday, I’m standing up for better health with @AcademyHealth! Your gift helps defend research, protect public data, and amplify health services research. Donate today: https://www.academyhealth.org/donate
  2. Evidence matters. Health research matters. AcademyHealth matters. Support them this #GivingTuesday: https://www.academyhealth.org/donate
  3. Your gift powers impact! Help AcademyHealth ensure evidence and clinical findings continue to lead the way toward better health and health care: https://www.academyhealth.org/donate #GivingTuesday

LinkedIn / Facebook:

  1. I’m proud to support AcademyHealth this Giving Tuesday! In a time of uncertainty and misinformation, their work ensures that health care decisions are guided by the best available evidence. Your donation helps defend research, protect public data, and advance health policy. Donate today: https://www.academyhealth.org/donate #ChampionEvidence
  2. “AcademyHealth is the national, nonpartisan voice championing the use of evidence to improve health and health care for all. This Giving Tuesday, help them continue to elevate trusted research and make data accessible to decision-makers: https://www.academyhealth.org/donate #GivingTuesday #ChampionEvidence”

Instagram / Threads Story Ideas:

  • Quick stat: Your gift helps AcademyHealth improve health care for all by defending health research & protecting public data. Join us and #ChampionEvidence to change lives: https://www.academyhealth.org/donate  
  • Countdown Sticker: “Countdown to Giving Tuesday! Stand up for data and evidence with AcademyHealth. https://www.academyhealth.org/donate 

LinkedIn/Bluesky

  • As a leader, I need reliable, evidence-based insights to inform our work and serve our [patients/communities/stakeholders]. AcademyHealth ensures we have what we need, when we need it. That’s why I’m #ChampioningEvidence as part of their #GivingTuesday Challenge. Join me and make your gift today: AcademyHealth.org/GivingTuesday
     
  • AcademyHealth turns research into real-world solutions, bridging the gap between discovery and delivery to ensure that what we learn through research is translated into policies and practices that actually help patients and communities. Your support helps us bring evidence-based solutions to the people and organizations who can put them into action. Join us on #GivingTuesday to #ChampionEvidence and change lives: AcademyHealth.org/GivingTuesday
     
  • AcademyHealth is accelerating progress through collaboration. We unite government agencies, health systems, universities, and community organizations around shared goals for better care and better health. Your gift makes these critical collaborations possible. Make a gift in honor of #GivingTuesday to #ChampionEvidence and change lives: AcademyHealth.org/GivingTuesday
     
  • Evidence drives innovation. AcademyHealth supports the next generation of health system leaders with investments in training, mentoring, and support for emerging research professionals. Their work supports a robust workforce tackling tomorrow’s most pressing health challenges. With your support, we can uplift experts who will carry this work forward and make health care more accessible, affordable, effective, and fair for everyone. Join us on #GivingTuesday to #ChampionEvidence and change lives: AcademyHealth.org/GivingTuesday
     
  • In a world of misinformation and uncertainty, AcademyHealth is a trusted, nonpartisan voice for evidence-based decision-making in health care. Your support helps safeguard the role of credible research in shaping a healthier future. Join us on #GivingTuesday to #ChampionEvidence and change lives: AcademyHealth.org/GivingTuesday
     
  • Your Support Matters. Make a gift today. Together, we can build a smarter and fairer health system. When you support AcademyHealth, you’re investing in the science and leadership that make meaningful change possible. You’re helping ensure that health care decisions are grounded in evidence, not politics; that innovation reaches every community; and that those shaping our system are guided by what truly works. With your partnership, we can turn research into action and move closer to a future where everyone, no matter who they are or where they live, has access to high quality, affordable, and equitable care. Visit AcademyHealth.org/GivingTuesday to make a tax-deductible donation today.

4. Suggested Guidelines for Supporters

  • Personalize your messages: Share why you support AcademyHealth or a story about the impact of health services research.
  • Include the donation link in every communication.
  • Use hashtags: #GivingTuesday #ChampionEvidence
  • Encourage friends and colleagues to share the campaign with their networks.